SEO Guides

Traffic that arrives and leaves is a design problem, not a marketing one. Six things that cost Cork businesses enquiries.

They solve different problems on different timescales. The answer depends on how soon you need the phone to ring.

Category pages earn most of the traffic and get least of the attention. That is usually the whole opportunity.

AI assistants cite sources. Being one of them is a different job from ranking first, and the work is more structural than most SEO.

Domain authority scores are third-party estimates, not Google metrics. Here is what actually makes a link worth having.

Guest posting still works. Paid placement networks mostly do not. The difference is whether an editor agreed to publish you.

Most on-page advice is a checklist of things that no longer matter. Here is what still does, and roughly in what order.

Before you blame content or competition, check whether Google can crawl and index the site at all. Most “we don’t rank” problems are one of six things.

The Map Pack is three results, decided largely by proximity, prominence and relevance. Here is what actually moves a Cork business into it.